Remote Content Writer - B2B Focus (UK company)
Remote Content Writer – B2B Focus (UK company)
Company Overview:
Our client is London’s leading digital transformation agency. Their award-winning team is trusted by global brands, major public sector bodies, and leading charities to create outstanding digital experiences. They are an agile, energetic, and forward-thinking independent agency. As they continue to expand their reach, they are seeking a seasoned and creative Remote Content Writer to join their team.
Position: Remote Content Writer – B2B Focus
Responsibilities:
- Develop high-quality written content for B2B clients, with a primary focus on digital marketing as well as knowledge in the following areas: Digital Transformation, Digital Optimization, and Artificial Intelligence.
- Conduct thorough research on industry trends, client services, and target audiences to create compelling and informative content.
- Collaborate with cross-functional teams, including marketing, design, paid media, and SEO, to ensure content aligns with overall digital marketing strategies.
- Write clear, concise, and engaging copy that resonates with B2B audiences and addresses their specific pain points and needs.
- Stay updated on industry best practices and emerging trends to consistently enhance the quality and relevance of content.
- Knowledge of Content Management Systems (CMS) such as Drupal would be beneficial, although not essential.
- Possess comprehensive knowledge covering all aspects of digital marketing.
- Contribute strategic ideas and insights to marketing initiatives.
Requirements:
- 5+ years of experience as a Content Writer in a B2B digital marketing context.
- Proven experience as a Content Writer, preferably in a B2B context within the digital marketing space.
- Strong portfolio showcasing B2B content creation, particularly in Digital Transformation, Digital Optimization, and AI.
- Excellent research skills and the ability to translate complex technical concepts into accessible, engaging content.
- Familiarity with SEO principles and content optimization strategies.
- Exceptional attention to detail and the ability to meet deadlines in a remote work environment.
- Comprehensive knowledge covering all aspects of digital marketing.
- Demonstrated ability to contribute innovative ideas to marketing strategies.